Ignite your brand purpose and unlock 10x more growth



Ignite your brand purpose and unlock 10X more growth.


Let’s Talk

We ignite brand growth using the magic of purpose.


We are here for the future heroes, the challengers, the ones with an idea in their head, fire in their belly and a will to succeed. We are here for the creators, the true believers, the ones that have the courage to take that step forward. We are here to help the entrepreneur in you make an impact.


 

Your brand is a beacon that attracts your ideal customer

“The brands that will thrive in the coming years are the ones that have a purpose beyond profit”



Richard Branson

“We’re here to put a dent in the universe. Otherwise why else even be here?”



Steve Jobs
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Performance

Our methodology


Today’s investment determines tomorrow’s rewards. Whatever your time or budget priorities, we can help you to transform your future.

Empathy

Deepen understanding of your customers and how they see the world. Go beyond data and get to the heart of what drives your customers. Map how your competition serve them and what trends and are changing the world in which they live.


Purpose

Uncover the central drivers and strengths at the heart of your business. Unlock the boundless energy and passion that comes from connecting with your purpose and values.


Identity

Focus Empathy and Purpose and forge it into a clear idea at the heart of the business. Explicit clarity on what you stand for is an asset that will rally people to your cause.


Commitment

Let your purpose shine through your actions everyday. Bring all aspects of the business into line with what you stand for. Enjoy watching the attraction effect compound and increase over time.



Transform your future


Today’s investment determines tomorrow’s rewards. Whatever your time or budget priorities, we can help you to transform your future.


Do It Yourself

EPIC
Training

Do It With You

EPIC
Coaching

Do It For You

EPIC
Consulting

On Call Expert

EPIC
Buddy

  • Online Training
  • Step by Step Videos
  • Unique Tools and Work Sheets
  • Private Membership: Purposeful Entrepreneur Forum
  • Online Training
  • Step by Step Videos
  • Unique Tools and Work Sheets
  • Private Membership: Purposeful Entrepreneur Forum
  • Weekly coaching calls and expert support
  • Hands on team of experienced consultants
  • We get to know you and your market inside out
  • We take on the heavy lifting and work through the programme step by step and scaled to your needs
  • We engage you at critical decision points
  • On Call Brand & Purpose Expert
  • Regulars Contact To Know Your Business And Become A Vital Member of the Team
  • Input and Support Scalable As You Need It
  • Also available for agencies


Transform your future


To achieve that union between what your audience needs and what you are offering. We know that the people who need the most help on clearly defining and expressing what they are about are the ones that are just starting out. We also know how much the big agencies charge and that in the early days cash is tight. So that is why we focus on cutting out the stuff you don’t need, to deliver the value you do need.


Do It Yourself

EPIC
Training

  • Online Training
  • Step by Step Videos
  • Unique Tools and Work Sheets
  • Private Membership: Puroseful Entrepreneur Forum

Learn More

Do It With You

EPIC
Coaching

  • Online Training
  • Step by Step Videos
  • Unique Tools and Work Sheets
  • Private Membership: Puroseful Entrepreneur Forum
  • Weekly coaching calls and expert support

Learn More

Do It For Now

EPIC
Consulting

  • Hands on team of experience consultants
  • We get to know you and your market inside out
  • We take on the heavy lifting and work through the programme step by step and scaled to your needs
  • We engage you at critical decision points
  • Private Membership: Puroseful Entrepreneur Forum

Learn More

On Call Expert

EPIC
Buddy

  • On Call Brand & Purpose Expert
  • Regulars Contact To Know Your Business And Become A Vital Member of the Team
  • Input and Support Scalable As You Need It
  • Also available for agencies

Learn More

Hi!
I’m Luke Vincent, the founder of BeLucent.

For almost 20 years I’ve helped businesses big and small create brands that drive results.

I’ve worked on brands with a total value of over $100 Billion. Time and again I saw the same mistakes being and potential being wasted.


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    Many businesses didn’t go beyond the data to build genuine empathy and understanding of their customers as human beings.

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    Brands were seeing their growth stall because they didn’t have clarity on what they stood for. If they did it was often based on an idea that was small generic and without emotion.

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    Too many wasted advertising money promising one thing but not backing it up with actions.

On top of that very few were adapting to changing consumer expectations.


Today’s consumers demand more. 80% of them expect businesses to do more than just make money, they expect them to contribute to society. Yet less than 25% trust business at all.

“Your brand is more than a mask. It is a lens to focus your purpose.”


To build trust with consumers today takes more than a pretty logo. It takes putting the value you bring to the world, your purpose, at the heart of your business and letting it shine through all that you do.

These are exciting times, the way we do build relationships and do business is changing.

I believe that not only can business be an incredible force for change but that the world has never needed business leaders with purpose more than it does now. It is the businesses built on purpose that will not only thrive but solve the challenges that society faces so that we can all prosper

So, I developed an approach that took the best of what it takes to build a good brand, fixed the things that weren’t working and added some NLP and psychology draw in the magic of purpose.

Are you ready to join the revolution?

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